Survey shows that social media has graduated to academia

(7 June 2013) A new survey of colleges across Scotland shows that social media, and particularly YouTube, has firmly entered the learning environment as teaching and learning tools, with its use growing significantly year on year.

In the 2012 ETNA (Enhanced Training Needs Analysis) survey, carried out by the Jisc Regional Support Centre (RSC) in Scotland and launched today at their annual conference in Edinburgh, nearly three quarters of academics in further education agree that social media tools enhance the quality of the learning experience. YouTube is by far the most popular tool, while Facebook and particularly Twitter, lag well behind. However, the survey also identifies a strong need for staff training in the use of social media.

The 2012 ETNA survey is the fifth of its kind in Scotland, with ETNA surveys having been carried out for more than a decade across Scottish colleges, analysing technology in further education and able to show trends over time. In 2012, 1,700 staff took part, including more than 700 academics across 40 of the 43 colleges. Together with responses from admin and support staff, managers, learning resource staff, learning technologists, and technical and network staff, it provides a comprehensive picture of technology in the learning landscape.

Read the announcement here. The 2012 ETNA survey is here.