(16 December 2013, Chicago) “Marketing with Social Media: A LITA Guide,” published by ALA TechSource, offers to-the-point advice for getting up to speed with the world of social media. Ideal for newbies ready to get serious about marketing with social media, as well as practitioners on the lookout for ways to improve existing efforts, this guide will save readers time and effort by providing basic information on the most popular and cutting-edge marketing technologies. With best practices for engaging library users across multiple platforms, editor Beth C. Thomsett-Scott and her contributors draw from a range of experiences, with examples from different library types and sizes.
Read the announcement and buy the book here: http://www.ala.org/news/press-releases/2013/12/lita-guide-marketing-social-media
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